: Once we were funded, it was time to find world class instructors. I would spend eight to ten hours a day searching for fitness professionals. It would take me all day to find one or two or three who would be interested in teaching to Bob’s music, which is slower paced than what many may be used to teaching. The ones that responded, we’d have them sign an NDA and tell them about the app....
There were so many unknowns, but we believed in the concept. There were a lot of lessons. For example, you can’t always expect someone who is a personal trainer to have the same energy a group fitness instructor has. We also had no idea how long the music licensing would take. We just stayed the course.