The L.A. Modeling Market Is Expanding

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“It was an interesting time to start an agency,” said Women Management L.A. branch director Autumn Rebasti, who was earlier at The Lions Model Management and Ford Models New York.

Part of the Elite World Group network of fashion talent management agencies, Women L.A. kicked off with about 80 models on its roster, made up of signed talent that didn’t have L.A. representation. They now represent a total of 172, with 41 signings in 2023 so far.“A lot of the networks have been opening up agencies here,” said Rebasti.

Celine, Saint Laurent, Tom Ford, Dior and Chanel have all produced runway shows in L.A. Balenciaga is next, planning to unveil its fall 2024 men’s and women’s collections on Dec. 2.“I’m flying girls in every day from all over,” she said of pulling talent — both local and international models — for opportunities. “There’s always been beautiful, lovely talent and creatives, but I think that it’s opened the door for a lot of casting out here and street casting.

What also differentiates L.A. from other markets is “that our clients and designers pay attention to fashion and what’s happening in Paris and in New York, but the other 50 percent of their attention is on the overall culture,” she said, noting the significance of having both Hollywood and social media stars in L.A. “They draw from fashion, but they also draw from what’s happening with celebrity. It’s a mixture of the two worlds.

 

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