European Commission blocks Booking’s planned acquisition of Etraveli

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Booking’s brands include Booking.com, Rentalcars, Priceline and Agoda.

Booking Holdings said it plans to appeal, adding that the fusion would have “delivered tremendous benefits for consumers and partners by bringing more options and competitive pricing.”

“Booking Holdings regrets very much the lack of convergence of the European Commission with other major international enforcers on this pro-competitive transaction.”

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