has released a Q&A covering how the company plans to use its streaming rights for Activision Blizzard games moving forward. Ubisoft gained therights to the Activision Blizzard catalog as part of agreements made by Microsoft to gain the European Commission’s approval for the high-profile acquisition.
Under the terms of an agreement brokered by Microsoft with the European Commission, the company is required to allow anyone who owns Activision Blizzard games in the European Economic Area to stream them for free. Rather than handling the streaming itself, Microsoft granted Ubisoft the streaming rights to Activision Blizzard titles in that region.
Gamers in the European Economic Area will now be able to stream any games they own from the Activision Blizzard backlog as part of this deal. Early notes that the deal for streaming rights also covers the next 15 years of Activision Blizzard releases and is retained in perpetuity, meaning that Ubisoft “will still be able to provide those games to people and companies throughout the world” even after the deal ends.
Early also discussed how the increased adoption of game streaming could impact the sales of physical media for games. Brushing aside concerns that the rise of streaming poses a significant threat to physical game disks, he points to the thriving market forWhile Ubisoft is clearly eager to add Activision Blizzard titles to its own Ubisoft+ streaming service, gamers will have to before loading up Call of Duty on the cloud.
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