Target and touch totals are important, but not as important as the market share. “Targets” is mostly a receiver stat . Touches are the currency of the running back. What we’re doing is really simple. For pass-catchers, market share is targets divided by team pass attempts. For running backs, it is touches divided by team plays from scrimmage . Advertisement Snap counts and depth of target and type of touch are also important but generally will not be discussed here. This is pure market share.
was 20th and that’s likely to degrade further with the signing of . and are splitting carries in an offense that is less powerful now given the regression at QB . should be used more. He has juice and the passing game is decidedly ham and egg even with , in light of the light WRs. is sub-20%. That’s terrible. It’s been a lost season for him and the QB play has been trash. So how can he score? Targets was such a huge hit last week for the data.