Why The Fashion Industry Can't Ignore AI: Five Key Trends To Watch

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Dr. Ayesha Khanna is the CEO of Addo. Read Ayesha Khanna's full executive profile here.

Well, that was just the tip of the iceberg that took center stage during September's fashion showcases. From Hillary Taymour's AI creations at New York Fashion Week to the custom AI designs by Acne Studio in Paris, AI is making waves in the fashion world.into the profits of the apparel, fashion and luxury sectors in the next three to five years, promising greater inclusivity, sustainability and creativity.

Tech innovations, particularly AI, are essential in optimizing supply chains and curbing waste. Companies such as H&M and Zara are integrating AI into RFID technology and clothing tags with microchips, facilitating informed forecasting decisions, inventory visibility and minimizing waste.of textile waste toward valuable recycling processes.

From AI-generated blueprints to conceptual street-inspired clothing, AI is fueling creativity by assisting designers in creating unique and innovative pieces.Fashion forecasters once relied on qualitative methods, observing runway shows, street fashion and pop culture to predict trends. Today, AI tools analyze diverse datasets, like runway images, search and sales data, and social media posts, enabling quicker and more precise trend identification.

 

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