Inside the Affiliate Marketing Product Boom: A Founder's Perspective on Market Trends

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The affiliate marketing industry is experiencing robust growth with 9,600 global services and companies related to affiliate marketing in 2023

Affiliate marketing is a real powerhouse in the digital marketing realm and in recent years has gone through significant growth and transformation. Chances are, you’ve been on the receiving end of it yourself! Now, it is not the time to ignore this approach, since the power of social media, increased device usage, and the boom of creator-led media are all here to help your business thrive.

As we navigate the landscape, it's evident that the rise of Cost-Per-Action models is not just a trend but an exciting narrative for sellers on the global stage. So, what’s in plan? In this article I’d like to introduce to you current trends in affiliate marketing and most recent market breakthroughs, seen through the lens of a founder. Choose your fighter A growing market is nothing without innovation, and the very expected emergence of newer tools is a great indicator for market relevance.

 

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