For years, a Michigan company has been the top pick to quickly personalize draftees' new NFL jerseys

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NFL Draft,Brent Kisha,Roger Goodell

ST. CLAIR SHORES, Mich. (AP) — Employees of the company tasked each year with rapidly personalizing jerseys for each first-round NFL draft pick as they are...

pick as they are announced don’t need to travel very far for this year’s player selections in Detroit.“The draft coming back to Detroit is extra special for us,” said Brent Kisha, the company’s vice president of strategic sales.

“The heat press is the secret sauce that enables us to be able to react to the actual pick itself,” he said. The company was born in the garage of A.C. Stahl and his wife, Ethel, in 1932. Initially known as Commercial Art Products, STAHLS’ now is a licensee and supplier to the NFL, NBA, NHL and MLB. The privately-held company has about 1,000 employees in North America, most of whom are based in Michigan.“It sounds like, ‘Oh, man, that’s cool.' And it is really cool. I'm very honored that I've been able to do it for Nike and the team for many years,” Kisha said.

 

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