Architect: Saunders. Architecture Local Design and Construction. Coordination: XYC Design Lead. Builder: Priman Homes. Interior Furnishings: Kit Interior Objects. Photo: Ema Peter
“I’ve always loved housing and felt that flooring is an impactful part of that process, especially how it changes a house,” says Soares. When Soares began planning his own flooring company, he knew he wanted to follow in his father’s footsteps, providing quality customer service, but also do things a bit differently. From the start, Soares planned to buy and sell directly to the customer, rather than use a middleman to interact with customers and ensure better quality controls.
The 2023 Barley & Smoke event raised over $156,000 for the Kids Cancer Care Foundation of Alberta. The event boasted a great venue and fantastic live entertainment.Divine Flooring grew organically from then on. In 2004, Soares’ brother, Dave, opened a branch in Edmonton. Then, in 2009, Soares’ best friend, Nick DeVito, opened a third branch in Vancouver.