There was a time when streamers wooed potential customers with the promise of an ad-free experience. In recent years, however, companies such as Netflix, Amazon,the most affordable option. Now, Netflix is taking the next step towards becoming a de-facto ad tech company by moving its development in-house,
Netflix announced the shift during its upfront preview, in which the company also shared that its $7 per month ad-supported tier has 40 million monthly active users. The ad-supported plan is reportedly getting 40 percent of new signups, with it having 15 million users just six months ago, in November.on advertising and sales.