Apple had a poor Q1 2024 in an expanding global wearables market, while Xiaomi and Huawei thrived

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Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem.

in the world? That's an incredibly difficult question to answer without letting your brand loyalty cloud your objective judgment, but what's not up for debate is that the Cupertino-based tech giant makes the best-That's been the case basically for as long as we can remember, but if the latest industry trends easily noticeable in the IDC 's research continue for a few more quarters, the situation could well change, withTo be perfectly honest, we don't exactly know.

What's truly concerning for Apple is that the company released two new smartwatches not so long ago, and while their names are not specifically mentioned in today's IDC report, it's pretty obvious that the"mainstream" Series 9 and ruggedare not selling as well as their forerunners, likely failing to meet the initial goals of their manufacturers as well., and AirPods 2, which do have the excuse of their more advanced age.

That seems to suggest"value-oriented" brands are generally subject to bigger fluctuations than Apple or Samsung, so it remains to be seen if Xiaomi and Huawei will be able to keep growing in the next few quarters and truly threaten Apple's global industry supremacy.

 

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