China's auto sales slide may be obscuring a demand shift in the industry's largest market

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Some of China's automobile industry watchers are putting their hopes on a new growth trend, driven by consumer demand for more intelligent cars.

div > div.group > p:first-child"> Electric-powered cars were a clear focus for start-ups and foreign auto giants alike at this week's Shanghai Auto Show. For some in the industry, they say it will be the smartphone-like interface of the new vehicles that will really attract buyers. Those consumers are increasingly using internet-connected services such as food delivery for daily life, especially in China.

Much of the decline in auto sales in the last two years was the result of a tough comparison with rapid growth in 2016, Alan Kang, Shanghai-based senior market analyst at LMC Automotive, said on Tuesday. He noted a major drop came from decreased demand from China's smallest cities for domestic auto brands, while premium foreign brands had less of an impact.

"The electrification, internet connectivity and smartness of automobiles has become the industry's future trend," Victor Ai, head of China Everbright's new economy fund, said in a written response translated from Chinese by CNBC. She also noted in a Mandarin-language interview translated by CNBC that enthusiasm for the future of Chinese car consumption has been generally waning, and this week's Shanghai Auto Show was not as hectic and exciting as it had been the last two years. However, she added that Chinese brands have become more attractive relative to foreign brands, except for those from Germany and Japan. She said she expects more of the industry's emphasis will be put on services.

 

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