What's the future of AI art? It's a big question and one that's on the minds of many creatives. Predicting the future of AI is dangerous since it's evolving rapidly, but it does seem that whether we like it or not, it's impact on all sectors and that includes art.
Concept artist Karla Ortiz, a regular contributor to Creative Bloq and our sister magazine ImagineFX, is part of a class action suit against three AI companiesHe believes, there is nothing positive about the rise of the use of AI image generators."Nothing that is created through theft, on this scale, can be beneficial to artists, the industry, nor society in general," he argues.
Because while the big music companies successfully sued and shut down Napster, thousands of similar sites continued to pop up. And that eventually let to the decimation of what was once known as the 'record industry', which has never truly recovered its profitability and cultural influence since. That doesn't make Gavin a doomsayer, though:"The creative industry isn’t under threat from AI," he believes."But specific roles or tasks that are currently done by humans are likely to be picked up by machines, as we’ve seen with copywriting and ChatGPT." And like Emma, he believes that's something we simply can't run from.
At the same time, AI is opening up new creative jobs, or expanding the scope of certain jobs. Rehab is a creative agency with its own AI consultancy. It believes that the real power of AI at the moment is not in producing final creative output, but at the very beginning of the creative process, for digesting data, investigating trends and audiences and generating ideas. Its found Tim Rodgers says this can give artists and designers new skillsets, expanding their ability to carry out research.