Would you buy your next outfit inside a bus? An Alberta business owner is banking on it

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Wendy Smith owns Boutique On Your Street, the first clothing retailer run out of a bus. She says this business model allows her more control over her work hours and the products she sells.

Would you buy your next outfit inside a bus? An Alberta business owner is banking on it | CBC News LoadedAn Edmonton business called Boutique On Your Street is one of the first in the city to sell clothes out of a bus. It's following a growing trend in Canada of small businesses turning to new and innovative ways to sell their products. Boutique On Your Street is one of the first retail businesses in Edmonton to sell clothes out of a bus — but it might not be the last.

From her home base in Spruce Grove, she drives her bus around Alberta, selling fashionable clothing for men and women in places like Fort McMurray, Jasper and Ponoka. "What we're starting to see now is consumers are largely in the driver seat now because we have access to a lot more products and services," he said.After years of turbulence, small clothing designers struggle for a sustainable model

One of the symptoms of this shift is the thinning out of malls across the country. Many of these are smaller shopping centres, said Aversa.She started her business selling floral cannabis arrangements. Now, she's expanded into selling prints, books and other services. There were limitations working in a traditional storefront, especially one in a mall. Salem found it difficult to connect with mall shoppers.

 

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