Toast wars: Treat maker cries foul after ejection from Richmond Night Market

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Metro Vancouver,Richmond,Richmond Night Market

Tochi Desserts makes mochi French toast, a delicacy that combines Hong Kong-style French Toast stuffed with mochi, a chewy Japanese dessert made from rice flour. 

The owners of Tochi Desserts, a food truck based in the Lower Mainland, say they were stunned to learn their application to return to the Richmond Night Market for a third straight year has been rejected over undisclosed rule violations. Instead, they say another booth offering Hong Kong French toast infused with mochi has taken their place. Paul Johnson reports.treat vendor is crying foul after it was rejected from a popular night market and apparently replaced with a similar business.

Co-owner Picard Yiu claims the company was the first to bring the treat to B.C., and drew crowds during two successful seasons at the“We were really successful, we drove a lot of attention and traffic, we went viral online and in Greater Vancouver as well.”But when the business applied for its space for the 2024 season, Yiu said it was rejected without any explanation.“We were entirely based at the Richmond Night Market at the time.

More troubling to the young entrepreneurs, another business — also selling mochi French toast — appears to have taken their place.“They were given a prime location … and the product and branding have an undeniable resemblance to ours,” he said.

 

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