Death, Skulls & Caffeine: Inside the Booming Business of Metal Band-Branded Coffee

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Cannibal Corpse, GWAR and more metal bands are getting into the coffee business, including August Burns Red and Ministry. Here's a look at the trend.

When he’s not obsessed with the double-bass patterns in “A Skull Full of Maggots” and “Hammer Smashed Face,”contemplates coffee. “Always thought, in the back of my mind, ‘It’d be cool to have a Cannibal Corpse coffee,'” he says. So when, a founder of Concept Cafes, reached out to the death-metal drummer on Instagram and proposed the band-branded Brazilian blend Beheading & Brewing, Mazurkiewicz responded: “Sounds like what I was thinking about for years.

Introduced on Halloween 2022 and emblazoned with album cover artist Vince Locke’s image of a disemboweled zombie drinking from a decapitated head, Cannibal Corpse coffee bags have been “selling really well” on tour and online, according to Mazurkiewicz.

As for flavor, most metal stars leave aesthetic coffee details to the experts: “I’ve got three options that are pretty extreme in the caffeine count, and that seems to be a huge selling point for a lot of bands,” saysBut for Grindcore’s coffee bag with GWAR, displaying a cartoon of the band wielding a buzzsaw and giant hammer, the shock-metal veterans insisted on elaborate tastings and feedback.

 

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