Uber is seen as a 'once in a generation company,' but it still faces major competition from Lyft

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Uber's imminent initial public offering is expected to present a historic opportunity for investors, a Wall Street analyst said.

"We agree that UBER is a once in a generation company with a massive opportunity to revolutionize transportation and logistics," Susquehanna analyst Shyam Patil, who hasn't yet rated the still-private company or given it a price target, wrote in a note to clients on Wednesday., however, creates uncertainty around future trajectory. Given the large growth opportunity for UBER, it's concerning to see growth decelerate meaningfully over the past several quarters.

Bookings growth has slowed from an annual increase in the high-50% range in the first quarter of 2018 to the mid-30% range during this year's first quarter, he noted. Adjusted-annual-revenue growth has slowed even more dramatically, from 85% to 14% over the same period.

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