Company behind 'Gil Tulog' ad campaign says sorry to Puyat family

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Gil Puyat Avenue News

Wellspring

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The company behind the controversial advertising campaign for a sleep supplement that replaced Gil Puyat Avenue signs in Makati City with “Gil Tulog” has issued an apology.“It was never our intention to offend anyone in our marketing execution, which used wordplay to draw attention to the importance of sleep and how it contributes to one’s overall health,” said Wellspring in a statement on Friday.“We deeply apologize to the family of the late Sen.

Earlier, Erika Puyat Lontok, the granddaughter of the late Senate president Gil Puyat, criticized the advertising campaign.“Besmirching my late great grandfather’s name to sell freaking melatonin is so disrespectful!'' said Puyat Lontok in a Facebook post.Meanwhile, Binay reprimanded the city officials who approved the ad campaign, noting that they “should have been more thorough.

 

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