Harley-Davidson latest company to distance itself from DEI

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The statement from Harley-Davidson comes after the brand faced pushback online when Robby Starbuck, a conservative activist with over 552,000 followers on X,showing how Harley-Davidson is committed to DEI policies. He also encouraged his followers to contact the company to oppose its dedication to

We remain committed to listening to all members of our community as we continue on our journey together as one Harley-Davidson. United We Ride.“It is critical to our business that we hire and retain the best talent and that all employees feel welcome,” the statement read. “That said, we have not operated a DEI function since April 2024, and we do not have a DEI function today. We do not have hiring quotas and we no longer have supplier diversity spend goals.

 

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