I'm not saying that working in digital media is some kind of picnic in 2024. Far from it, actually. But I am saying I'm glad I don't work at Volkswagen or Stellantis right now. Europe's two largest carmakers are facing unprecedented headwinds this year.
As Euronews noted this month, 'Chinese car manufacturers are preparing to establish production plants overseas to counter the additional tariffs being imposed by other countries, which will likely boost their sales volume in the long term.' Inside the BYD Atto 3. Unfortunately, I don't think we're looking at any real 'boosts' down the pipeline from Volkswagen or Stellantis.