AI companies could be more transparent to help users make informed choices: Meta VP

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Ask Meta Platforms Inc.'s head of artificial intelligence research how the technology could be made safer and she takes inspiration from an unlikely place: the grocery store.

Ask Meta Platforms Inc.'s head of artificial intelligence research how the technology could be made safer and she takes inspiration from an unlikely place: the grocery store."That list of ingredients allows people to make informed choices about whether they want to eat that food or not," explains Pineau, who is due to speak at the Elevate tech conference in Toronto this week.

Whatever form AI guardrails take on, Pineau wants transparency to be a priority, and she already has an idea about how to make that happen. The researchers found many models were far from acing the test. Meta's Llama 2 landed a 60 per cent score, Anthropic's Claude 3 got 51 per cent, GPT-4 from OpenAI sat at 49 per cent and Google's Gemini 1.0 Ultra reached 47 per cent.

In contrast, some companies let users opt out of such products or have adopted even more transparency features, but there are plenty who have taken a more lax approach or rebuffed attempts to encourage them to make their models open-source. While the average person might not feel excited by the kinds of data she imagines organizations being transparent with, Pineau said it would come in handy for governments, companies and startups trying to use AI.

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