What Trump Tariffs Could Mean for the Whiskey Industry

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A new Trump administration could bring on a trade war that would reshape the spirits industry.

Scott Harris, founder and general manager of Catoctin Creek Distillery in Virginia, did not mince words when I asked him about the tariffs imposed by the E.U. on American, noting that he doesn’t anticipate any relief in the near future. “It would be hard to kill it further. We’ve instead shifted our focus to other markets like the U.K., Australia, Mexico, and perhaps Taiwan. If you detect bitterness in my answer, it’s because I am indeed bitter.

, which retailed for $125,000. While Swonger says he doesn’t expect tariffs to greatly affect this market, it’s not hard to imagine a hefty premium could depress interest from buyers. Tariffs may also change what limited-edition, high-end bottles get allocated to America in the first place. As noted above with the China-Australia trade war, Aussie winemakers started sending premium offerings more to other markets after China instituted high tariffs. A similar situation could happen for spirits, with limited allocations of ultra-aged collectible whiskies being offered to other markets outside of the U.S. first.

 

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