Sex Toy Company Sues MTA Over Rejected Ads To #DerailSexism

It’s 2019, and yet for some reason transportation companies in major cities, like the Metropolitan Transit Authority in New York City, prohibits ads talking, or even just hinting, about sex toys.

ADVERTISEMENT In a timeline shared to BUST, Dame Products submitted their"tasteful" ads to the MTA on October 3, 2018, and received provisional approval from the MTA two days later. On November 2, Dame submitted their final ad after getting creative feedback from the MTA. 24 days later, Dame received word via proxy that the MTA was unable to run the ad's content, and would be releasing an updated Q&A regarding advertisement guidelines.

The ad, shown above, simply showcases Dame’s small, but mighty vibrators, with the tagline, “Toys, but for sex.” In a statement posted on Wednesday, the MTA said: “The MTA's FAQs about its advertising policy clearly states that advertisements for sex toys or devices for any gender are not permitted, and advertising for FDA approved medication -- for either gender -- is permitted.”

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