Vendasta secures largest-ever venture-capital investment in a Saskatchewan tech company

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Vendasta secures largest-ever venture-capital investment in a Saskatchewan tech company GlobeBusiness

In the past two years, the province has taken several measures to bolster the innovation economy by introducing a 45-per-cent tax credit for angel investors, opening a startup incubator and inviting startups to sell their wares to government. The province’s Conexus Credit Union is also raising a $30-million venture capital fund to invest locally.

Mr. King, a native of Moose Jaw, earned a physics degree at University of Saskatchewan but was an entrepreneur at heart, operating a computer-store business in the province through the 1990s. He joined Point2 Technologies in 2000, the year the marketplace for heavy-equipment sales was named the top e-business in Canada by The Globe and Mail. As chief operating officer, he shifted the company to build a global online real-estate listings service before its sale in 2007.

The company has since shifted its strategy to focus on selling a platform that enables its customers to offer a suite of software products, such as Google’s G Suite as well as Vendasta software, marketed under the resellers’ own brands, through one online portal with a single login. It sells to 14,000 brokers ranging from media companies to banks and telecommunications companies, who in turn have 105,000 monthly customers, mostly in the U.S.

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