“If you are selling a product that you claim protects homes against wildfires, it had better work as advertised,” Feuer said at a news conference Monday announcing the lawsuit.
The lawsuit came as a surprise to Moseley, who said he’s been in communication with Feuer’s office for months over his company’s claims. At least 15 people in Santa Barbara County and 35 in the city of Los Angeles have purchased the spray treatment for their homes, which is meant to cover exterior walls at a cost of $3.50 per square foot, Feuer said.People “often live in vulnerable areas because they’re in hillsides and other locations where we’ve seen fires erupt,” Feuer said. “In that kind of a setting, you could imagine people reaching out in the hope that some [product] is going to work for them.
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