EXCLUSIVE: Bloomingdale’s to Launch ‘My List’ Subscription Rental Business

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.Bloomingdales is launching a subscription rental business. 🔐

Danielle Lauder, the great-granddaughter of Estée Lauder, is launching a limited-edition collection for the brand. ⁣ ⁣ The 25-year-old is the first of the family’s fourth generation to take an active role in the company’s activities.⁣ ⁣ Lauder, a classically trained actress who is based in Los Angeles, named her collection Act IV, a reference both to her heritage and to the closing act of a movie. ⁣ ⁣ Tap the link in bio for more. ⁣ ⁣ Report: @jennybefine . . . . .

⁣ ⁣ Many celebrities have shown their support for Sampaio and Victoria’s Secret over the milestone, including actress and activist Laverne Cox, who commented on Sampaio’s Instagram post, “Wow finally!” Other Victoria’s Secret Angels have also praised Sampaio on her post, including models Elsa Hosk, Lily Aldridge and Gizele Oliveira. ⁣ ⁣ Tap the link in bio for more. ⁣ ⁣ Report: @laylailchi . . . . . .

 

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