CHEYENNE, Wyo. —"Taco Tuesday" may be a well-known term for a themed dinner night out or at home, but as restaurants across the U.S. have learned, it's also trademarked.
Some people rallied to the chain's defense, pointing out that Taco John's itself started as a humble food trailer 50 years ago and legitimately secured the trademark, while others said it's time for Taco John's to lighten up. "I know that we've been seen as a bully, some corporate giant that is protecting this brand, but really it's us protecting the little guy," Maara told the audience."Great ideas can come from the most unexpected places, and when they do, we should protect it."
Taco John's offers Americanized Mexican fare advertised as"West-Mex." Mildly spiced, fried potato nuggets called Potato Oles — dipped in salsa or nacho cheese or packed in a burrito — are a signature item. Freedom's Edge Brewery co-owner Tim Moore said he had no idea"Taco Tuesday" was trademarked but got a laugh out of the situation. He didn't intend to push back, he said.
Good for them...there are little grade schoolers everywhere who are forever grateful...sorry, Michelle, whatever you think of yourself...Taco Tuesday...may it roll!!