Going Up? The Elevator-as-a-Service Business

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Technology executives at elevator companies are helping identify and develop new revenue opportunities, built around a tech-driven service model

By Agam Shah Oct. 7, 2019 5:30 am ET NEW YORK—When passengers step into one of the 36 elevators running at 10 Hudson Yards, the heavy lifting is done by a network of software and sensors.

The transformation of elevators from just a mechanically efficient way to go up and down into data-spewing devices is helping Schindler, as well as rivals Otis Elevator Co. and Thyssenkrupp AG , predict and diagnose elevator problems and better attune rides with expected foot traffic. Chief Digital Officer Neil Green hopes the platform will help Otis expand the maintenance part of the business beyond the two million elevators the company currently services.

Otis, the world’s biggest elevator company by revenue, had a 12% market share last year, followed by Schindler at 11%, Finland-based Kone Oyj at 10%, Germany-based Thyssenkrupp AG at 9% and Japanese company Hitachi Ltd. at 7%, according to Freedonia.

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There’s something unsettling about that balcony

new revenue opportunities in elevators? so they will make us watch ad's before we get out? no thanks I'll walk the stairs.

Surge pricing?

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