Tesla edges into pickup truck market with electric model

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Elon Musk is taking on the workhorse heavy pickup truck market with his latest electric vehicle.

The CEO of Tesla will unveil a new electric pickup truck at the Los Angeles Auto Show Thursday night.

With the launch, Tesla is edging into the most profitable corner of the U.S. auto market, where buyers tend to have fierce brand loyalty. Tesla's pickup is more likely to appeal to weekend warriors who want an electric vehicle that can handle some outdoor adventure. But it could end up cutting into Tesla's electric vehicle sedan sales instead of winning over traditional pickup truck drivers.

Tesla has struggled to meet delivery targets for its sedans, and some fear the new vehicle will shift the company's attention away from the goal of more consistently meeting its targets.

 

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Pickup designed by someone that never uses a pickup. What, did u hire the moron that design Honda's?

Massive fail.

Looks like a Delorean fucked a triangle

Nice try, CTV. Looks like Telsa is no threat to edge into the market and that is not a pickup truck (even if it identifies as one...)

And I thought Nissan's were an embarrassment to trucks...

Here is a ruler, make your design...

Edges, I see what you did there cute did you learn that in journalism school

That is a car

“Thank you to the Minecraft design app”

The new vehicle of choice for criminals.

Link not working

It has zero redeeming features. “You-go-lee”

This is amazing

Too pointy

Ghastly!

I was unaware kindergarten students designed vehicles professionally...

It’s an electric el Camino

That's the ugliest truck I've ever seen. Hard pass

U G L Y !!!

looks like a door stop

How many sheets of drywall will it haul?

That's the poorest excuse for a pickup truck I've ever seen

Wtf is that? LOL looks like total junk

notatruck

I'll pass. 😳

Butt ugly lego vehicle.

TuckerTruck

Hahahaha!

Tesla shares are going to Tank!

Man that thing is scary ugly 😱🤮🤮🤮

Thats ugly and not a pickup

That is NOT a pick-up truck.

Looks terrible

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