In recent years in the beverage world, the adult non-alcoholic category has gotten a lot of buzz. During the pandemic, there was a surge in the number of non-alcoholic beer, wine and spirits options for those looking to eliminate or reduce alcohol intake. The past decade has also seen increased participation inAdult Non-Alcoholic Beverage Association
"An increasing number of drinkers are choosing to save their alcohol occasions for the weekends or special events, and Athletic has expanded the beer category from two to seven nights a week," Shufelt says."Consumers have realized they can enjoy our great-tasting craft brews throughout the week and still perform at their best the next day."
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