David Dastmalchian in ad advertisement to end Daylight Saving Time for Titan Caskets, based in Bellevue.
Joshua Siegel, co-founder of Titan Caskets, said the idea for the unusual promotion started with the company they’ve been using for their marketing:. It’s probably best known for its owner, Ryan Reynolds, who named the firm after one of the catchphrases used by his character Wade Wilson in the movie “Deadpool.”
One unusual aspect of the ad campaign is that it incorrectly refers to the time change as “Daylight Savings,” with an “s” at the end. The actual name is “Daylight Saving.” Why go with the incorrect name?
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