Company supplying eyewear to veterans accused of ‘bait-and-switch’ to undercut competition

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A veterans eyewear company is accused of lowballing prices to win a contract with the VA, then making up that money on the backs of veterans.

A company supplying eyewear to veterans has been accused of lowballing prices to win a contract with the Department of Veterans Affairs , then making up that money on the backs of veterans through higher prices for upgrades and aggressive sales tactics – all at the expense of quality. Based in Kentucky, and run by U.S.

covers Georgia, Alabama, and South Carolina. To win the contract for . Fox News Digital previously reported on PDS employees who felt pressured to upsell veterans and beat monthly sales goals. In the months following that report, Fox News Digital received a barrage of messages from people close to PDS Consultants and the VA, who alleged that the company was making up the loss on the backs of veterans. Each person requested anonymity for fear of reprisal.

. One source said the company offered the 'worst of the worst' brands for free and charged much higher for upgrades than previous incumbents, which meant veterans were paying more out of pocket. Fox News Digital reached out to the VA in February to inquire about the allegations against PDS Consultants.

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