Content created by members of Rolling Stone Culture Council Rolling Stone Culture Council is an invitation-only network of industry professionals who share their insights with our audience.Opinions expressed are solely those of the author and do not reflect the views of Rolling Stone editors or publishers.
But because cannabis is still federally illegal, most traditional software and technology providers won’t participate in the cannabis industry — from payments to point-of-sale to online shopping carts. That means pretty much everything in the cannabis industry, including all of the tech, is purpose-built from scratch. No one is starting with scale. They’re all starting with a brand-new product that they release to market and then build their customer base.
The massive opportunity for innovators that a greenfield presents — like the state-regulated cannabis industry ‚ requires people to step outside of their lane to tackle problems and gain a foothold. To succeed in the market, innovators often are required to have a mastery knowledge in their business offering, as well as a creative mind to be able to navigate the unique market with agility.
Similarly, to operate compliantly and transparently requires a lot of innovation because you can’t just put something together, launch it and hope you’re compliant. You have to go and get buy-in from organizations that tend to be, in a traditional sense, conservative and intentional about how they move forward — and not typically on the leading edge of innovation.
Switzerland Neuesten Nachrichten, Switzerland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Herkunft: billboard - 🏆 112. / 63 Weiterlesen »