Covid-19: How a thriving coffee business fought to survive even as it was planning to open a bakery | Malay Mail

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Covid-19: How a thriving coffee business fought to survive even as it was planning to open a bakery

Sunday, 07 Jun 2020 08:21 AM MYTJoey Mah of Three Little Birds has worn many hats throughout his career: barista, coffee roaster and café owner – Picture courtesy of Prestine Davekhaw

Then, just as things were coming together, came the Covid-19 pandemic and with that the ensuing Movement Control Order . To compound the challenges, there is the issue of rental as theirs is a brick-and-mortar business. Even if walk-in traffic drops drastically, they still have to pay rental and the various overhead costs accordingly.

The company saw a further drop by about 5 per cent. The dreaded talk became unavoidable: Mah had to speak to his entire team about taking pay cuts to manage the financial bleed. Cold brew from Three Little Birds in “big format” one-litre bottles – Pictures courtesy of Three Little Birds

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Difficulties are meant to rouse not discourage. Such an inspirational story on motivation & perseverance during adversity. Wishing them all the best in their endeavor!

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