"Brands are increasingly seeking models who are advocates first," writes Daphne Milner in a story about how agencies and brands are placing importance on finding values-driven talent.
"The power of advocacy to sell sneakers, yoga pants or skin care reflects prevailing cultural, political and social trends, but it's a dramatic departure from just a few years ago." {
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Return to your roots, baby! Pucci was born a resort wear label and to its history, it must return.
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