She bought it in 2017 because growing up, she remembered watching her mother give primary custody to her husband because she didn’t believe she could have a successful career and raise her children. “There was no support system or role models for her. I wanted to change this for other women,” said Basquiat.Advertisement
Hera Hub and similar organizations are about much more than physical space. “They provide a community, a safe place where women business owners can be open and vulnerable, where you can say I need help, I don’t know what I’m doing. Sharing your challenges can be difficult in a coed environment,” said Hanson.
“Hera Hub helped me connect with other women in business. Before joining, I was hiding in my garage. I would do a speaking engagement or class and go back to my garage and work. I didn’t have a connection with folks. Initially, I joined so I would have a place to work but what I found was an incubator that helped my business to grow. I went through a 12-week intensive program, which taught me how to scale my business, most importantly how to license my business model,” she said.
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