The final step is to figure out how the solution can scale, to bring the benefits the business originally sought.
The innovation centre is a virtual one, geographically distributed to take account of timezones, local laws and business norms, and regulations and compliance. That includes a large team based in Europe, Mr Elaprolu said. Among the applications for the centre are healthcare and life sciences companies seeking to accelerate drug research and discovery, personalised financial advice from the financial services sector, or in manufacturing to reinvent industrial design and processes.
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