Crocs Inc.’s stock tumbled 15% Thursday after the company’s better-than-expected second quarter and raised guidance was overshadowed by a weaker-than-expected performance by its HeyDude brand, driven by weak demand from wholesalers.
The company CROX said it now expects full-year revenue at HeyDude to grow 14% to 18%, down from previous guidance of mid-20% growth. Crocs has been changing its distribution model for HeyDude to bring it closer to the one it uses for the Crocs brand, with a focus on DTC sales and key retail partners, such as Foot Locker Inc. FL
Hemos resumido esta noticia para que puedas leerla rápidamente. Si estás interesado en la noticia, puedes leer el texto completo aquí. Leer más: