Can Prodrive win in the unpredictable last-mile van market?

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Demand for urban delivery vehicles has sparked a hot contest for everything from cargo bicycles to full-size vans

The lure of the profitable van market has burned once high-flying start-ups like Arrival, but the chance to disrupt the old guard by means of electrification is still pulling in new players, who are eyeing up the 'last-mile' market in particular. The latest to jump in is storied engineering company Prodrive, which has formed Elm Mobility with UK design company Astheimer to put the Elm Evolv small electric van into production from 2028.

Electric cargo bikes have downsides in that they need pedals to qualify as electrically assisted pedal cycles and riders actually have to use those pedals to unlock electric assistance up to a maximum speed of 15.5mph. They’re also limited to 250W and therefore are naturally restricted on payload. The regulations could change, though. The UK government is currently consulting on whether to overhaul what many feel to be outdated EAPC legislation.

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