Txema Rosique, Cris Falcao, Atella, Jimmy Humilde speak onstage during Billboard Latin Music Week Panels held at The Fillmore Miami Beach on October 14, 2024 in Miami Beach, Florida.music has gone global and its revenues have now surpassed the $1 billion mark, which means the business of Latin music has evolved., Cris Falcão and Txema Rosique .
Humilde kicked off the conversation acknowledging the globalization of Latin music, adding that labels, whether indie or not, have had to adapt to a new way of doing business with artists who now want to be more involved in that aspect and are looking for different types of deals — from record, distribution or even single-track deals.
The panelists also spoke about the importance of both the artist and label or management company being happy with whatever type of deal they land on. “Today, the artist is clear that their patrimony is their music, their masters, every time we see more artists that are clear about what they want to give to the company and what they don’t, and obviously that depends on the commitment from both parts. This is a business where everyone needs to be happy with the deal, all parties involved.
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