Alberta Premier Jason Kenney, centre, addresses attendees at a press conference to announce the launch of the Canadian Energy Centre at SAIT in Calgary, Alberta Wednesday, December 11, 2019. The CEC provided a whole host of teachable moments during its disastrous first week in December.Max Fawcett is a freelance writer and the former editor of Alberta Oil magazine and Vancouver magazine. He previously worked in Alberta’s Climate Change Office.
There are plenty of lessons here for PR agencies and government officials, but the most important one is reserved for those working in the energy sector – the people whose interests the war room was ostensibly created to protect: If you want something done right here, you’ll need to do it yourself. Rather than spending $120-million over the next four years trying to persuade people that the facts they have about Alberta’s energy sector are incorrect, the Alberta government could instead be using that money to actually improve the facts they have. By supporting research into technologies that will help reduce emissions , Alberta could invest in the best asset its energy sector has right now: its innovators.
GlobeDebate Some people are afraid of another point of view. Notice the author was part of the 'Climate Change' office, so she might be biased.
GlobeDebate Not surprising. Every single other industry has to constantly do better with new cleaner products/services. These guys have been riding the same wave for a long time with no real changes. Sooner or later all big waves crash on the shore.
GlobeDebate I am genuinely shocked. Lol. Smh.