Festival-Bound Filmmakers' New Dilemma: Screen Virtually Or Wait for Another Market?

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After the cancelation of SXSW and postponement of the Tribeca film festival due to the coronavirus pandemic, a slew of once festival-bound indie features are working to not get lost in the shuffle

Noah Hutton's 'Lapsis' was set to debut at the SXSW festival before it was canceled amid the coronavirus crisis.

For many filmmakers and sellers, the choice has become to either send out screening links to their previously festival-bound films or wait months until another festival with a viable market is held. As productions halt and state mandated shelter-at-home orders continue to rise, a demand for new content to fill platforms will have to be met. The sales agents that spoke to noted that they each had been in contact with the major streaming services — like Apple TV Plus and Amazon — about a possible increase in their purchase of acquisition titles given the current indefinite halt in production.

Botto adds that over 35 SXSW projects have committed to screening on the platform, and notes that they have heard from over 700 filmmakers and 40 film festival directors of cancelled or postponed festivals worldwide.

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Hollywood is in for a big change and so is everyone else. Who realistically is going to sit at in a theater? At worst the stigma of social distancing is going to stick for at least a generation - AT WORST.

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