MDEC chief executive officer Surina Shukri said the main players in the e-commerce sector would leverage on digital capability to increase their presence offline, and thereby further expanding their e-commerce ecosystem. — wavebreakmedia/Shutterstock pic
“Digital transformation will move fast. Businesses, meanwhile, have taken proactive steps to participate in e-commerce to survive,” she told Bernama. On products or services that can be undertaken by the entrepreneurs to enable them to penetrate foreign markets, Surina said cosmetics, healthcare, food and beverage, clothing, and souvenirs were among those that can be considered.