Walmart, McDonalds, Geico pull Facebook ads amid boycott - Business Insider

of the platform stretches into its second month — and a new report shows that even more major advertisers than previously thought have quietly paused business with the tech giant since early July.amid calls to boycott the tech giant. Civil rights activists first started pressuring advertisers to take a stand against Facebook for its policies on hate speech and handling of President Trump's posts in the wake of George Floyd's death.

But some major advertisers have also pulled ads with little fanfare. Walmart, McDonald's, Geico, Allstate, Kellogg's, Kohl's, Dell, Peloton, and Ikea all paused ads on Facebook since early July, according to a new report fromThe paused ads could have already cost Facebook millions. Walmart spent $145 million on Facebook ads in 2019, according to digital tracking firm

. Combined, the nine companies spent $335 million on Facebook ads last year, according to a Media Matters estimate.in previous statements that it's working with advertisers during the boycott to understand their concerns.that Disney also quietly slashed Facebook ad spending in July without announcing the decision. Disney reportedly spent $210 million on Facebook ads in the first half of 2020 alone.

The advertiser boycott was initially started by civil rights groups to protest Facebook's handling of President Donald Trump's posts in the wake of George Floyd's death, as well as the spread of misinformation and hate speech on the platform. But ad executivesthat, for most advertisers, boycotting Facebook is less about politics than brand safety.

"Pulling money out isn't meant to be a punitive action towards Facebook," Elijah Harris, the senior vice president of paid social at IPG Mediabrands, said last month. "It's more for us to assess, as marketers and arbiters of our brands' equity, whether we should continue defaulting to a platform that stands in opposition to consumer sentiment today.

He shoould pay for that. He is using my social network innovation illegally. German communists did not get rights, can not allow. Could not be copyrighted and implemented. Forged documents do not make that legal. If he does not like to pay, Facebook is a bunch of criminals.

I assume this is going to hurt their stock asking price a lot when the next ER comes around?

Shame on all the brands to gang up just so they don’t get questioned. Let there be cyber police in every state to handle issues happening on Facebook in their jurisdiction and let them question the one who post false info & not the platform? How much can one code and check?

Time for juice and cookies before nap time.

Aha!

because of the human traficking?

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