Stuck at Home, Business Consultants Channel Their Energy Into Loved Ones

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Business consultants can’t jet off to make clients more efficient because of the pandemic, so the next best thing is doing the same for the people they care about most

Grounded from his typical weekly travel during the pandemic, consultant Ren Herring has taken on a new project: optimizing his life.

Holding court at the red breakfast table in his Yarmouth, Mass., kitchen, armed with a laptop, the 36-year-old has led daily 8:30 a.m. stand-up meetings with his partner, Brett Holmes. They’ve covered topics like how to handle the sand that keeps getting tracked in from the driveway and who takes the dog for his morning walk.

Evenings are often spent rearranging furniture: “Literally no room is the same,” Mr. Herring says. They also delve into hairy problems like why, after multiple meetings devoted to the subject, Brett still can’t remember to put his keys in the escalating series of containers they’ve tested out by the front door.

And any moment is a good time for real-time feedback, or RTF, as Mr. Herring, who works at PricewaterhouseCoopers, calls it. A recent evening spent executing a steak tostada recipe together required numerous pauses for RTF on topics like cleaning the cheese off the grater more quickly. “I’ve just brought the way I work with the clients and the way I work at PwC into our house,” Mr. Herring says. “It works for me.”

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Can their love ones really afford their exorbitant prices?

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