Da'Shaunae Marisa for Business Insider
She pointed to recent campaigns, like the 15% Pledge, as an opportunity for retailers to not only "talk the talk, but to walk the walk."Racism presents itself in many different parts of American society, including retail stores. Retail settings are a critical site for combatting racism because it's one of few areas where people "cross the color line" and interact with people outside of their own segregated communities.
While conducting research on retail racism, Pittman Claytor took on a temporary position as a sales worker at a luxury store in New York City. As the store was getting ready for the holiday season, she said, she noticed that of the 10 to 15 posters that were hung up around the store, all of the models were white and thin, and almost all of them were blond.
Recent campaigns like "Pull Up or Shut Up," which calls on brands to share company diversity data, and the "15% Pledge,"to Black-owned businesses, represent an opportunity for retailers to not only "talk the talk, but to walk the walk," Pittman Claytor said.
salesforce Racism is not just against black people.