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"Over the last eight years, my role – my objective – has been to build a research franchise," Alsford added, but writing research is only half the job. Moreover, Alsford – alongside chief sustainability officer Audrey Choi – has the immense task of ingraining ESG processes into the historic US bank. To do so, she has had to take sustainable finance outside the remit of research and into the wider bank.
She believes the process of ESG needs to be put into the core investment process, rather than being an add-on. Moreover, the most "stark" change has been in social and sustainability bonds. "The social side has always been a little bit forgotten within ESG, not because there's not an interest there, but just it's harder to define and to quantify because there's less data around it. Clearly with COVID, it's been one of the reasons why you've seen this increase in those social bonds," she added.
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