. Visitors to her Patreon page can find links to all of her entrepreneurial pursuits, gathered conveniently in one place.
The flexibility of the platform allows her to add and subtract options as she needs, rather than have her revenue sources fixed in place. The site's polling and commenting capabilities also allow Baz to communicate directly with her subscribers, giving her another way of gathering feedback and improving her product offering.
Though Baz created her personal brand while at Bon Appétit, she is honing it on Patreon. The platform gives her complete creative control, which means she can tailor the language, the branding, the media — any component involved — to her liking.