SimpliSafe social distancing sweater with motion sensors and sirens - Business Insider

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A home security startup made a holiday sweater with build-in alarms that go off when someone steps within 6 feet

r. "It's really meant to bring some lightheartedness to a time that's otherwise proven very stressful."

Inadvertently, Simplisafe is also highlighting how unevenly the pain of the pandemic is spread through the retail industry. "Ugly" sweaters have become something of an annual tradition, and they've grown into a multi-million dollar cottage industry. They're not worn for fashion, but to parties purposefully thrown to show off garish threads around the holidays

No parties to go to this year likely means fewer ugly sweater sales too. At the same time, sales for holiday decorations have gone way up, selling out at many stores, according to "Heading into the holiday season, it became clear that the typical stressors and logistics of the holidays were going to be exacerbated this year," Devers said in the statement.SimpliSafe's holiday sweater is just a prototype, but the home security company is giving away versions of the knitwear without the tech and sensors.Those who receive the sweater can then head to sweater.simplisafe.com for instructions on how to upgrade the knitwear with an alarm, lights, and sensors.

 

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