MyPillow guy Mike Lindell: The inside story, in Trump's final days - Business Insider

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The MyPillow CEO is a former bankrupt gambler who made – and might soon lose – millions thanks to a religious devotion to Trump

MyPillow's business is driven by Lindell's instincts. It is hard to say where these instincts will take the company next, especially as Lindell increasingly prioritizes Trumpian politics over running his business.

Lindell is a self-described former crack addict and bankrupt professional gambler turned infomercial star MyPillow in 2004, while bankrupt and battling a destructive crack cocaine addiction, after a dream in which he was searching for "my pillow." MyPillow brought in roughly $318.6 million in direct revenue from its website in 2019, according to GlobalData estimates, triple the analytics firm's 2015 estimate of $104.8 million.

Lindell said that call center staff continue to face similar issues. Whenever Lindell makes a controversial move —— employees are flooded with complaints. Lindell denied ever saying the phrase, though he told Insider it was possible he had been on TV more than anyone. He said that not being verified on Twitter had been a major source of frustration because people were creating accounts claiming to be him.

"His whole approach ... borrows a little bit of the same mindset of Donald Trump himself: He is the brand," said Jacinta Gauda, the head of communications firm The Gauda Group.Lindell with his romantic partner, Kendra, at a 'Evangelicals for Trump' campaign event in January 2020.Lindell eschews corporate norms in favor of his instincts and a reliance on a loyal team of insiders.

 

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the Company should be renamed 'My Low'..

thisisinsider All the best people.

Just a regular Trumper!

Guess he has something in common with Hunter Biden.

My Shillow. Country over Pillow.

How are things with the capitol now?

Trump was president and is a businessman bankrupt by incompetence, but he starts a new career as a leader of U.S. internal terrorists, who can exterminate millions of white Americans, blacks and poor immigrants, with the help of his fanatical followers.

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